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Short and Sweet: How To Draw An Audience


"How on earth am I supposed to get the message across in such a short amount of space?!"

This is something I'm sure a lot of y'all have asked, whether it be for a paper, a summary for a book, or the summary of a screenplay. As the title states, this post is going to be short and sweet with some tips on how to draw in an audience to get the impact you desire.

Making an impact in a short amount of time can sometimes be a difficult thing to do. I have 4 tips for you to take and apply to what you write so it can have the biggest impact for the small space allotted.

1. Give the most important details: You want this to have a big impact right? Then give only the most important details to draw people in. You don't have to explain everything to get people to be interested in your works. Give the best parts: the highlights, and let those be the parts that draw people in.

2. Think about what you're writing about: What is the key point of your story? What is it about? If your story focuses around a journey, don't advertise a romance that isn't the focus. Tell the reader what they're actually going to be reading. False advertising may get people in at first, but they'll lose interest instantly when they realize your story isn't about what you've said it is.

3. Tell what will interest the intended audience: As authors we tend to get excited about our books because we know everything that happens. The readers do not. We can't tell them everything or else there would be nothing for them to read. So how do you get their interest? Whatever audience you're intending to market to, make sure you include something for them to hook them on your book. If you're marketing a young adult romance, include something in your description about this romance that is different and unique so it will peak their interest.

4. EDIT YOUR SUMMARIES: Before you wrap up your story's summary or anything like that, go over what you've written. This is perhaps the most crucial part. Edit, edit, edit. Cut out words that aren't needed. Make sure you don't give too much away. See if your crucial key points are in there and can be understood. Check spelling, grammar, and punctuation. Perfect the small little summary so it is clean, precise, and pops out. This will help you to see if your summary really gets the message you want out because you can go through it with a fine-tooth comb to make sure everything you put is what you meant to put. And if you can't find anything? Have someone you know edit for you. It always helps to have a second opinion as well.

If you can apply these four points to your writing, it could sell the summary for your book so much better. It could also apply to a paper you're writing, especially in an introduction paragraph. These four tips are things I do on a daily basis to help improve my writing, and hopefully it can help y'all as well!

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